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going viral influencer tips

Set yourself up for success before you go viral

I can’t tell you the amount of people in our DMs saying “I had a video go viral, now what?”… that is NOT where you want to be! 🌟 Well, listen up because we’ve got some insider tips to help you set yourself up for success and ensure you’re ready to monetize before that much-anticipated video goes viral! 💫

🚀 How to set yourself up for success

1. Define your niche: Identify and establish a specific niche that aligns with your passions, expertise, or interests. Focusing on a specific niche will attract a dedicated audience and make it easier to create content that resonates with them. This will ensure that when your video goes viral, you have a lot more content in that same medium to share because you’re actually passionate about that topic.

2. Optimize your profile: Create a visually appealing profile that clearly represents your brand. Use high-quality profile pictures, write a compelling bio, and include relevant keywords to help potential followers find you through search.

influencer tips influencer brand guide

3. Consistent branding: Maintain a consistent visual style by using a specific color palette, font, and overall aesthetic across your posts. This creates a cohesive brand image and helps your content differentiate itself in a crowded feed.

4. High-quality content: Invest time in creating compelling and visually appealing content that adds value to your followers’ lives. Utilize professional-grade equipment, editing tools, and techniques to make your content stand out.

5. Where to next: Where will your new audience or followers go next? Do you have a newsletter, a product, or a blog post? What is the CTA, the call to action? Do you want them to follow you or do you want them to buy your products? Do you want them to sign up for your newsletter so you can capture their email address and own the audience? You need to have a funnel of sorts to lead them in the direction you want them to go. If not now, for whatever future endeavors you pursue.

Here’s the thing, just because you go viral does NOT mean you’re going to automatically gain a lot of followers. But if you follow the above steps, when those new eyeballs hit your page, they’ll be much more likely to hit that follow button.

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