5 Reasons Why Nobody Reads Your Blog

It’s really frustrating to check your analytics every day just to find out that only a handful of people are interested in what you’re showcasing on your blog.

But, understand that blogging is all about consistency, and this happens to everyone. So, instead of losing your motivation, you must focus on understanding why this happens and try to improve it.

Most of the time the problem will not be your content but, everything else around it, that’s why today I’m going to tell you the main reasons why nobody reads your blog.

However, before moving forward, keep in mind that low traffic, in the beginning, is totally normal. It takes a while to learn and implement effective strategies to have favorable outcomes. So, if you’re a newbie then don’t get frustrated just yet.

On the other hand, if your blog is online for several months and still you see no substantial improvements, then it’s time to improve your plan of action and change a few things.

In either case, I’m sure that you’ll learn some simple ways that’ll help you to bring more traffic to your blog.

So, without further ado, let’s get started on the reasons why nobody reads your blog and how to fix that ASAP!

5 reasons why nobody reads your blog:

1. You don’t know what your potential audience is looking for

I know it’s tempting to write about everything that brings joy to your life but understand that a blog is not your online journal especially when you want to earn from it.

You should be writing for your audience and not for yourself. Try to become a resource for them, someone they can trust to solve their issues.

Here are some ways through which you can know what your target audience is looking for,

• Visit Quora to find out what questions people are asking related to your niche.
• Search on Google to check what kind of article other people are writing in your niche.
• Join your niche-related public groups on Facebook and check what people are discussing there.
• Use Pinterest to find popular topics in your niche.

 

2. Your site is not organized and has a poor loading speed

If someone lands on your site and finds it messy, unorganized, and confusing then, they will not think twice before leaving it. Even worse, if it takes too much time to load your readers will bounce off even before the content appears. All of this will contribute to a higher bounce rate, and Google will penalize you with a lower ranking for this.

Here are some things that you can do to avoid this:

• Choose a high quality and simple theme that provides a better user experience
• Reduce the size of your images
• Upgrade your hosting plan

3. Your titles are not click-worthy

If you don’t give your blog posts relevant and capturing titles then, no one will be intrigued to click on them in the first place.

Here are some things to keep in mind when writing a title for your posts:

• Keep it short and sweet – 6 words, 65 characters
• Use buzzwords, lingo, and a witty remark in your title that resonates with your targeted audience
• Include your targeted keyword in the title
• Use active voice, interesting adjectives, and trigger words to pique the interest of your readers.

4. Your content is poorly optimized

By poorly optimized I mean everything SEO, readability, grammar, flow, relevance, and tone. All of these factors are really important to get the most out of your content, and if any of this is lacking then, all your efforts will go to waste.
So make sure that:

• You’re optimizing Images, Intro, body with relevant keywords
• You’re providing an exact solution to a particular problem
• You’re using a conversational tone.
• You’re breaking up your content into logical headings, sub-headings, and paragraphs.

5. You’re not promoting efficiently

It can happen that you are doing everything correctly with your blog but still don’t see enough movement. In that case, you should rethink your promotional strategy.

Don’t be afraid to share your content repeatedly on different social media platforms like Quora, Facebook, Instagram, Pinterest, Reddit, etc. Look for a chance to collaborate with fellow bloggers, build your own email list, host your own podcast, make videos about your posts, and promote the hell out of your content.

Lastly, besides all these, you should have a proper posting schedule for your content if you want your audience to be truly engaged with you.

I hope that this information was useful. Do mention your views and ideas related to the same in the comments, I’d love to read them!